Evaluating a home business opportunity you are looking at is not always an easy task. Today’s website and marketing are designed to highlight the positives and evade the potential negatives.
This is neither good or bad, it’s just a fact.
After closely reviewing many business opportunities, I developed a checklist of things to know. These are listed below.
- What to learn about the company.
- Researching the entire product line.
- Things to ask about the pay plan.
- Things to know about the training.
Today’s post will cover the first one listed above.
Evaluating a home business starts now.
First, before you do anything else, find out about the company itself.
As a matter of fact, the quickest way to do this is to Google “the company name” or “the company name scam.”
With any opportunity, there will be someone who paid their money, but did no actual work, and then wrote about how they were ripped off, so take criticism with a grain of salt.
However, if the same things come up repeatedly from different people, take that as a sign that all is not well.
“Evaluating a home business is simple.”
Secondly, go directly to the company website to find out what you can about the owners, principals, and CEO.
How long a company has been in business is certainly a consideration, but every large company was once a small one, and the people who started when it was small generally are hauling in the biggest bucks.
The important things here are that the website tell you who the principals are, and that you can find information about them on the web.
If there is any doubt in your mind that these people are not of impeccable character, stay away.
Also, be wary of any company that will not offer this information prominently on their website.
3. If you cannot learn the name of the company and their basic business on the landing page of their website or their about us page, leave them alone.
There is an obvious reason why one biz opp didn’t put out that information up front.
Just out of curiosity, it took a few pages before I could had any clue what the business is about.
If your telephone number is required in order to get further information, you might get caught up in the flashy, scripted sales talk.
Finally, avoid any business that wants you to pay for information.
I was once told that I needed to pay $17 (trip wire) just to find out what the product was.
Once you’re done evaluating a home business with no red flags, you are ready to proceed to the next step.
If you have gotten this far, and your gut instinct is saying “watch out,” I suggest you do.
To see one business that passed my test, look at both the marketing site and the company site.
Leave a Reply